Nikki and Sian Co-founders of Well The Brand
Our Story
Both mums, both running businesses, both with a shared love of health and fitness.
Brought together by activewear (and twinning in the same outfit). Stayed together for friendship, fitness and an obsession for baggy sweatshirts.
Often described as the ‘same, same, but different’. We bonded over our similarities, yet loved each other for our differences - and this is why we work so well together.
During our friendship “Wellness” evolved into so much more to us than just a workout and a healthy lifestyle. It became our self care, our decisions, our love for travel, how we worked at our businesses, how we celebrated our successes and who we were as mums. “Well” became our signature style. And WELL THE BRAND was born.
We love that your version of ‘Well’ is yours, and yours only
Whether YOUR goals are to do well, feel well, travel well, move well, or eat well we want to celebrate a life LIVED WELL with you.
Mission
With Wellness becoming a whole new status symbol, we want to create a brand and community that celebrates a lifestyle of feeling well, doing well and simply living well.
Your best life, on your terms.
Values
We want you to feel good, look good and be comfortable! With stylish and affordable products that exist way beyond seasonal trends.
Consciously increasing our planets sustainability will be at the forefront of our decision making from design, production, to packaging and shipping, and as a new brand, we will be continually expanding our knowledge and making changes where possible to minimise our environmental impact.
Avoiding the fast fashion industry, all of our pieces are designed to be Well Loved and Well Worn- Not just your everyday uniform but your every year wardrobe essential. That favourite sweatshirt - you wear over and over.
Community
Our goal is to build strong connections and experiences with our consumers through meaningful products that align with our core values of health, wellness and positivity. Creating an empowering and inclusive ‘well’ community that values you not just as a customer. but as a “friend as well”
